EP. 55 - Liz Roca: Tour Marketing & Agency Life

Liz takes us through her incredible journey in the world of marketing and agency life, starting with her early days at the Miami Herald, transitioning to work with the Miami Heat, and now organizing tours for some of the world's biggest musical artists.

We discuss the challenges and excitement of working behind the scenes in the entertainment industry, her experiences in marketing at the highest level, and what it takes to succeed in such a competitive field. Whether you're a fan of music, marketing, or inspiring career stories, this episode is a must-listen!